Business
Bango goes live with Mozilla
Bango goes live with Mozilla.
About this update from Bango Plc
[{"type":"text","content":"\n \nRNS Number : 1076L Bango PLC 07 August 2013 \n \n\n7 August 2013\nBANGO PLC\n(\"Bango\")\n \nBango goes live with Mozilla \n \nBango powering mobile payments for the first Firefox OS launch markets\n \nBango (AIM: BGO), the mobile payment and analytics company, announces the integration of the Bango Payments Platform with Mozilla's Firefox Marketplace is now live. This follows the announcement in June 2013 that an agreement had been signed with Mozilla Inc.\n \nBango is providing operator billing and other billing options, as well as collection and settlement for content purchased through Firefox Marketplace. The Bango Payments Platform enables users of Firefox Marketplace to easily purchase digital content without the need for a credit or debit card, charging the cost of digital purchases directly to the users' phone bill instead. Bango's unique billing identification technology ensures users enjoy one-click operator billing, paying on their pre or post-paid phone bill. As a result, Bango achieves industry leading conversion rates.\n \nThe service has launched for Firefox OS customers in both Spain and Colombia through the Mobile Network Operator (MNO) Telefónica, and in Poland through T-Mobile. In addition, Venezuela has launched using Bango's credit card billing connectivity initially,to be followed by operator billing. Further markets are expected to be announced in the coming weeks. These launches leverage Bango's established direct billing partnerships with T-Mobile parent company Deutsche Telekom and Telefónica Digital's BlueVia billing platform, which offers a single billing integration across Telefónica's multiple operating businesses.\n \nToday's announcement represents further endorsement of operator billing as the fast-path to mobile monetization in all territories and particularly in fast-growing, developing markets. Credit cards have low penetration on a global basis and are weighed down by high fixed costs and minimum transaction values. The mass market combination of phone and phone bill means operator billing is ideally suited to high volume, low value transactions for digital content and services, which is highly attractive for developers and publishers. \n \nFirefox OS smartphones are the first built entirely to open Web standards. With more than 20 ...