Business
Final Results
Final Results.
About this update from B90 Holdings Plc
[{"type":"text","content":"\n\nStrictly embargoed until: 07.00, 7 May 2025\n \n \nB90 HOLDINGS PLC\n(\"B90\" the \"Company\" or \"Group\")\n \nFINAL RESULTS FOR THE YEAR ENDED 31 DECEMBER 2024\n \nFull year of EBITDA profitability driven by successful B2B transition\n \nB90 Holdings plc (AIM: B90), an online marketing company for the gaming industry, specialising in customer acquisition, is pleased to announce its audited Final Results for the year ended 31 December 2024 (\"FY 2024\").\n \nRonny Breivik, Executive Chairman of B90 Holdings plc, commented:\n \n\"This has been a transformational year for B90, with the Group achieving key operational milestones and establishing a solid foundation for sustainable growth. We are extremely proud of the team's hard work in successfully navigating our shift to a B2B model, implementing disciplined cost management, and developing innovating marketing strategies, all of which have driven continuous profitability throughout the year.\"\n \nOperational Highlights\n \n\nPartnership Growth: Secured over 200 B2B partnerships with major industry players, strengthening market reach.\nOperations: Improved the performance of flagship brands, Ossen.nu and Bet90.com, expanding their global footprint and unlocking new revenue streams. Successfully finalised an Oddsen.nu marketing agreement, generating €200,000 in additional revenue with further upside potential.\nMarketing Optimisation: Transitioned to more targeted campaigns, focusing on customer retention strategies, leveraging data analytics to refine engagement and reduce acquisition costs.\nStreamlined Costs: Maintained disciplined diligent cost control measures, significantly reducing overheads and increasing EBITDA profitability.\n\n\nFinancial Highlights\n\nRevenue Growth: Revenue increased by 16.4% to €3.52 million (2023: €3.02 million), driven by improved monetisation of affiliate marketing partnerships and expansion of key brands.\nEBITDA: Maintained positive EBITDA in every month of FY 2024, resulting in a full-year positive EBITDA of €0.7 million, compared to an EBITDA loss of €3.3 million in 2023.\nCost Efficiency: Total administrative expenses reduced by 31.6% year-on-year\n\no Salary expense decreased 32.6% year-on-year, and\no Other administrative expenses decreased 73% year-on-year reflecting the benefit...