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OPTIM Product Launch

OPTIM Product Launch.

articleAvacta Group PlcApril 23, 20095/company/avacta-group-plc/news/optim-product-launch
OPTIM Product Launch

About this update from Avacta Group Plc

[{"type":"text","content":"\n \nAvacta Group plc\n\nProduct Launch - Flagship biophysical analysis instrument\n\nCost saving analysis technology for biological drug developers\n\nAvacta Group plc (\"Avacta\" or the \"Company\"), the company providing innovative,\nhigh value technologies and services to the pharmaceutical and diagnostics\nmarkets, is pleased to announce the launch of its flagship technology product,\n`Optim.'\n\nBiopharmaceuticals are complex, fragile and considered difficult to\ncharacterise during research and development. This makes it difficult for drug\ndevelopers to identify those products with the highest likelihood of reaching\nmarket. Consequently, the failure rate of products in development is high\n-leading to considerable costs in bringing a product to market and long\ndevelopment timescales.\n\nOptim is a high-end bench top laboratory instrument designed to perform\nadvanced biophysical analysis on very small samples of biopharmaceuticals and\nother biological samples. This allows drug developers to acquire vital\ninformation about their compounds' performance at an early stage, helping them\nto reduce the risk of late stage failure and to bring optimised products to\nmarket quicker and more cheaply.\n\nOptim fills a significant gap in the market through providing detailed analysis using\nonly very small sample volumes. For the first time this enables drug developers to\ngain vital information about product performance in the early stages of product\ndevelopment when very limited quantities of material are available. Its ease\nof use means that its advanced analysis can be widely accessed by non-expert\nusers thereby broadening the potential market size. Avacta is also developing\nfollow-on products that will, when added to Optim, deliver a comprehensive\n\"protein analysis workstation\" for drug developers.\n\nThe Company believes that there is a substantial market readily accessible in\nthe near term through Avacta's existing market reach, created by its contract\nservices business, as well as a larger worldwide market to be accessed through\ncommercial partners. Optim has no known direct competition and can be targeted\nat other fields of protein research in industry. The ultimate size of the\naddressable opportunity for the product is therefore very significant.\n\nA presentation to showcase the technology will be given to...

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