Business
New content partners: CBS and Sky Sports
New content partners: CBS and Sky Sports.
About this update from Audioboom Group Plc
[{"type":"text","content":"\n \nRNS Number : 8737I Audioboom PLC 05 June 2014 \n \n\n5 June 2014\nAudioboom Group plc\n(\"Audioboom\")\n \nNew content partners: CBS and Sky Sports\n \nAudioboom Group plc (AIM: BOOM), which owns Audioboo the digital social media audio platform, announces that CBS Radio Limited (\"CBS\") and Sky Sports Limited (\"Sky Sports\") have agreed to become major new content partners on Audioboom's social media platform. \n \nCBS is one of the largest broadcast media organisations in the United States, reaching more than 72 million consumers nationwide every week. It owns and operates 126 radio stations in 27 markets, including the top ten stations as ranked by Nielsen Audio. Their sports coverage includes leading franchises such as Major League Baseball, the NFL, the NBA, and the National Hockey League.\n \nCBS is in the process of setting up a full master and sub-channel structure with Audioboom, which will initially launch with two of their largest stations; New York's WFAN, the world's first 24-hour all-sports radio station, and KROQ, Los Angeles's biggest music station. It will then be rolled out across their entire portfolio of 126 stations in the United States. This will give up to 72 million US radio listeners access to the Audioboo platform and services. \n \nSky Sports operates multi-platform television services with access to over 10.5 million households across the UK and Ireland. Sky Sports is in the process of setting up a master Audioboo channel, with up to 40 additional sub-channels, covering the Premier League and all other major Sky Sports broadcasts. They will embed daily highlights from their channels, with a full 'listen again' service integrated into Skysports.com and push hundreds of audio items per day into the Sky Sports Twitter feed. This will give their 2.2 million Twitter followers and nearly 4 million Facebook fans daily access to the Audioboo social media platform. Sky Sports will also use Audioboom's auto-updating embedded players to record live from sports event and provide updates with presenters and sports stars during and after live sports events around the world.\n \nRob Proctor, CEO of Audioboom, commented, \"CBS and Sky Sports are two of the world's biggest broadcasters and we are delighted they are using our technology and platform to further utilise...