Business
Auddia Announces Completion of faidr 3.0 and Provides M&A Update
faidr 3.0 with new user interface is now available in app stores for both Apple and Android users Achieves key milestone to accelerate direct-to-consumer
About this update from Auddia Inc.
[{"type":"text","content":"faidr 3.0 with new user interface is now available in app stores for both Apple and Android users Achieves key milestone to accelerate direct-to-consumer marketing and reporting on full funnel metrics for faidr 3.0 for the first time Subscription conversion rates for faidr 3.0 off the iOS free tier averaging 10% over the last three months New AI model for automated commercial free podcast listening on faidr being prioritized with timeline for expected release to be announced end of Q3 M&A strategy progressing with Target #1 expected to close in early Q4 adding 4.6 million mobile MAUs and over $2 million in high margin revenue BOULDER, CO, Sept. 06, 2023 (GLOBE NEWSWIRE) -- via NewMediaWire – Auddia Inc. (NASDAQ:AUUD) (NASDAQ:AUUDW) (\"Auddia\" or the \"Company\"), developer of a proprietary AI platform for audio and innovative technologies for podcasts that is reinventing how consumers engage with audio, announced today that it has achieved the key milestone of fully integrating podcasts, exclusive content in the form of Music Casts, exclusive playlists under the faidrRadio brand, and a new user interface across both iOS and Android. Referred to as faidr 3.0, this milestone positions the Company to accelerate direct-to-consumer advertising to grow the user base and report on full funnel metrics for faidr 3.0 for the first time upon filing the third quarter 10Q. Michael Lawless, CEO, stated, “The entire Auddia team has been aimed at building faidr 3.0 across both the iOS and Android platforms all year. This focus has led to a significant expansion of Music Cast exclusive content and a much-improved user interface that we expect will greatly increase the likelihood of meeting or exceeding our previously announced targets for full funnel metrics. We have also advanced our AI work aimed at adding an automated, consumer driven, commercial free podcast listening experience to faidr. This is another industry first listening experience being introduced by Auddia that we are very excited about and believe holds the potential to drive a viral adoption moment for faidr. Although some additional development remains, integrating this capability into faidr has now been prioritized and we will announce the expected release of ad-free podcast listening with the filing of our next 10Q.” Chief Marketing Officer, Theo Romeo, added, “Completion of ...