Business
Synchrony Selects Atlanticus for Preferred Second Look Financing Program
Enhanced Multi-Year Partnership Aims to Drive Merchants' and Partners' Business Growth with Seamless Customer Experience STAMFORD, Conn. and ATLANTA, June 26,
About this update from Atlanticus Holdings Corporation
[{"type":"text","content":"Enhanced Multi-Year Partnership Aims to Drive Merchants' and Partners' Business Growth with Seamless Customer Experience\nSTAMFORD, Conn. and ATLANTA, June 26, 2024 /PRNewswire/ -- Synchrony (NYSE: SYF) announced today an enhanced partnership with Atlanticus Holdings Corporation (NASDAQ: ATLC). Atlanticus, through its bank partnerships, facilitates second look point-of-sale consumer credit programs spanning general purpose credit cards, private label credit cards, and installment loans predominately under the Fortiva brand. This enhanced partnership will deliver Synchrony merchants and partners a preferred second look financing solution designed to easily offer more customers access to credit, helping to increase merchants' sales and brand loyalty. \n\n \n \n \n \n \n \n\n \nUnder this multi-year partnership, the program managed by Atlanticus will be the preferred second look financing solution for private label credit cards and installment loan products across Synchrony businesses. Synchrony merchants, including small businesses, healthcare providers and retail partners, will now have a streamlined enrollment process, a system that prioritizes ease of use and security, and favorable merchant pricing with Atlanticus.\n\"Synchrony and Atlanticus have partnered since 2019 to support merchants across industries in maximizing their growth potential by responsibly offering financing solutions to more customers,\" said Florin Arghirescu, senior vice president and chief product officer at Synchrony. \"This partnership aligns with our mission to help merchants and providers build loyalty through flexible products, capabilities and a great customer experience.\"\nThe availability of this solution is expected to attract a broader customer base, including those financially underserved and those interested in general purpose credit cards, private label credit cards and installment loan product offerings made available through the program. This partnership will enable consumers who may not receive offers from Synchrony to obtain an instant second look for a credit or financing product.\n\"We are excited to expand our partnership with Synchrony to be the preferred second look financing platform for private label credit cards and installment loan products,\" said David Caruso, chief commercial officer at Atlanticus. \"This partnership furthers...