Business
AT&T Launches New App to Simplify Customers' Digital Experience
AT&T Launches New App to Simplify Customers' Digital Experience
About this update from At&t Inc.
[{"type":"text","content":"DALLAS, March 18, 2026 /PRNewswire/ --","length":38,"tagName":"p"},{"type":"text","content":"The new AT&T app delivers fast, simple control to manage wireless and home internet services with AI-powered support and streamlined notifications. ","length":151,"tagName":"p","attribs":{}},{"type":"text","content":"Key Takeaways:","length":14,"tagName":"p"},{"type":"list","items":[{"val":[{"type":"text","content":"AT&T is simplifying its digital experience so customers can shop and manage all their connectivity services in one place.","length":125,"tagName":"p"}]},{"val":[{"type":"text","content":"The new AT&T app is built around a GenAI assistant, making it faster to find what you need with a more personalized experience.","length":131,"tagName":"p"}]},{"val":[{"type":"text","content":"We're giving customers the information, convenience and controls they deserve, with more features to come throughout the year.","length":130,"tagName":"p"}]}],"tagName":"ul","bulletedList":true,"length":386,"olType":false},{"type":"text","content":"The News:Beginning today, AT&T is starting to roll out the new AT&T app, a simpler way to experience all of AT&T in one convenient place. The app makes it easier to manage all services, and it provides a one-stop shop for converged customers who subscribe to both wireless and home internet services. The app also features new usage insights, precision device controls, a modern shopping experience, and faster answers through a new AI-powered assistant – all designed to make everyday tasks quicker and easier.","length":524,"tagName":"p"},{"type":"text","content":"Why it Matters:Customers tell us they want seamless connectivity and a seamless experience to match. With the new AT&T app, we're bringing more of our services together, making it easier to get the visibility, control, resources, help, and expertise customers are looking for.","length":285,"tagName":"p"},{"type":"text","content":"Quotable:"Millions of customers already rely on our apps every month to manage their AT&T experience," said Kellyn Smith Kenny, chief marketing and growth officer, AT&T. "That scale created an opportunity for us to think bigger: to build a single flagship app that brings services together in one place. The new AT&T app is designed around our customers' live...