ATN to serve Canada's two largest multicultural communities with nine new TV channels

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[{"type":"text","content":"\n\n\n\nTORONTO, July 7 /CNW/ - Asian Television Network International Limited\n(ATN) (TSX-SAT), Canada's largest South Asian broadcaster, is pleased to\nannounce the launch of three new Chinese channels and six new South Asian\nchannels on Rogers Cable in fall 2009.\n\n\n"These nine channels carry world class content that will attract large\naudiences among the South Asian diaspora and Chinese communities in Canada. We\nare extremely pleased with the signed distribution agreement for the Canadian\npremiere of these specialty channels on Canada's largest cable company," said\nShan Chandrasekar, President and CEO of ATN.\n\n\n"Most of the 14 services we operate today made their Canadian debut on\nRogers, and our association with the cable company goes back three decades.\n\n\n"We are also very proud of our solid programming alliances with world\nrenowned multinational corporations such as News Corp and Sony Entertainment\nTelevision that enables us to offer Canadians these top-rated channels from\ntheir countries of origin," Mr. Chandrasekar said. News Corporation is the\nparent company of STAR, Asia's leading media and entertainment company.\n\n\nThe addition of nine movie, news and entertainment services from China\nand India will cement ATN's position as Canada's largest independent\nbroadcaster of multicultural channels, bringing the number of services it\noperates to 23. ATN offers numerous Canadian third-language services, which it\nprograms from its Newmarket Ontario headquarters.\n\n\nSouth Asian and Chinese communities are the largest ethnic groups in\nCanada. The launch will mark ATN's first offering to Mandarin-speaking\naudiences.\n\n\nThe new services are:\n---------------------\n\n\nSTAR ONE unleashes the next generation of Hindi entertainment with an\ninnovative, diverse mix of programming and cutting edge production values that\nappeal to urban, upwardly mobile Indian audiences across the globe.\n\n\nSTAR INDIA GOLD brings to audiences the best and biggest Bollywood\nblockbusters. With one of the largest Indian film libraries in the world, STAR\nGOLD offers a wide variety of films for the entire family, showcasing\nlegendary Bollywood stars and filmmakers.\n\n\nSTAR NEWS offers viewers 24-hour Hindi news. It covers the full spectrum\nof news ranging from politics to business, investigative...

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