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ATN acquires long-term Canadian rights for Champions Twenty 20 Cricket Tournament

TORONTO, Nov. 26 /CNW/ - Asian Television Network International Limited (ATN) (TSX-SAT), Canada's...

articleAsian Television Network International LimitedNovember 26, 20084/company/asian-television-network-international-ltd/news/atn-acquires-long-term-canadian-rights-for-champions-twenty-20-cricket-tournament
ATN acquires long-term Canadian rights for Champions Twenty 20 Cricket Tournament

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[{"type":"text","content":"\n\n\n\nTORONTO, Nov. 26 /CNW/ - Asian Television Network International Limited\n(ATN) (TSX-SAT), Canada's pioneer South Asian Broadcaster and Canada's largest\nDistributor of World Class Cricket, announced today that it has secured the\nexclusive Canadian broadcast rights for the Champions League Twenty20\nTournaments cricket series for the next three years. The 2008 series will be\nshown live and rebroadcast on ATN's CBN and ATN-Cricket Plus in Canada.\n\n\nThe Champions T20 League competitions are between the winners and\nrunners-up of the Indian Premier League (IPL) and the Cricket Australia and\nCricket South Africa domestic Twenty20 competitions. The best domestic T20\nteams from India, Australia, South Africa, England and Pakistan will fight it\nout in a fifteen game tournament in India beginning December 3, 2008.\n\n\nThe Champions T20 plan will see the eight sides divided into two\ndivisions and feature 15 group games including semi-finals and a final. ESPN\nStar Sports (ESS) won the exclusive global commercial rights for the Champions\nLeague T20 for $975 million (US).\n\n\nWe are thrilled with our sub licensing agreement with Willow TV\n(Reliance) and through that our programming alliance with the world renowned\nESPN Star Sports, and with the exciting advances in broadcasting technology\nthey bring to this series," said Mr. Shan Chandrasekar, President & CEO of\nATN.\n\n\n"Our fans will enjoy the immediate benefits of the most advanced camera\nwork in the world," he said. "And starting next year, ATN plans to telecast\nthe tournament in HD format across Canada based on ESS making it the first HD\ntelecast for any sporting event on the Indian subcontinent."\n\n\nESS will use 34 cameras at each match, deploying the highest number of\ncameras used in any multi-venue cricket tournament to date. These include\naerial views with Fly cameras, a boundary side field camera to showcase\nfielding and a new mid-wicket camera position to highlight running between the\nwickets that will deliver another new viewing dimension to the audience.\n\n\nTo capture the fast paced action, ESS will use Super Slow Motion cameras,\nplayer and umpire microphones as well as new dugout and crowd cameras to\ncapture the reactions and emotions off the field, bringing fans closer to the\naction like never before.\n\n\nTw...

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