Business
ASCC Scouts New Opportunities to Cash In on Bourbon Boom
ASCC Scouts New Opportunities to Cash In on Bourbon Boom.
About this update from Aristocrat Group Corp
[{"type":"text","content":"\n \n The popularity of whiskey and bourbon has skyrocketed so high in recent \n years that it has sparked persistent fears of barrel shortages as demand \n outstrips supply in the U.S. and around the world. The Aristocrat Group \n Corp. (OTCQB: ASCC) is currently pursuing potential brand acquisitions \n that would allow the company to capitalize on the unprecedented rise of \n brown spirits.\n \n \n An increase in sales of American whiskey largely drove the growth of the \n U.S. distilled spirits market in 2015. Its total value rose last year to \n nearly $72 billion, an increase of more than four percent. The combined \n domestic revenues for bourbon, Tennessee whiskey and rye whiskey shot up \n 7.8 percent to $2.9 billion in 2015, up $210 million from the prior \n year, according to figures from the U.S. Distilled Spirits Council. \n Exports grew, as well.\n \n \n The trend driving the whiskey explosion is consumers’ shift toward craft \n cocktails. Distiller spirits consumers, particularly Millennials, are \n more interested in high-end, flavorful, premium products than ever \n before. A surge in interest in the provenance and authenticity has \n allowed micro-distillers to shake up the marketplace and carve out \n market share from the U.S. whiskey giants.\n \n \n That’s good news for ASCC, says company president Chris Less.\n \n \n “The super-premium whiskeys are flying off the shelves the fastest,” Mr. \n Less said. “We’re already offering top-shelf distilled spirits to \n consumers. Adding brown beverages to our lineup of brands is a \n no-brainer.”\n \n \n ASCC is currently conducting due diligence toward to potential \n acquisition of an international beverage alcohol company with a large \n portfolio of spirits brands, including whiskeys. The company plans to \n introduce multiple new brands to the marketplace in 2016 in order to \n capture a larger share of the distilled spirits market’s historic growth.\n \n \n For more information, please visit www.aristocratgroupco.com/aristocratgroupco_com/investors.html.\n \n \n About the Aristocrat Group Corp.\n \n \n The Aristocrat Group Corp. (ASCC) identifies and promotes unique brands \n that have mass market appeal across diverse demographics. ASCC’s brand \n management includes premium luxury goods, including top-shelf...