Business
Insta360 Unveils GO Ultra: The Pocket Camera for Capturing Life as You Live it
Insta360 is proud to reveal GO Ultra, the latest evolution in the world of compact cameras. Still tiny, still hands-free, now with serious power for superior image quality.
About this update from Arashi Vision Inc. Class A
[{"type":"text","content":"LOS ANGELES, Aug. 21, 2025 /PRNewswire/ -- Insta360 is proud to reveal GO Ultra, the latest evolution in the world of compact cameras. Still tiny, still hands-free, now with serious power for superior image quality.","length":215,"tagName":"p"},{"id":"aerfumuugbM","subtype":"videoIframe","type":"youtube","url":"https://www.youtube.com/embed/aerfumuugbM","width":560,"height":315,"anchorId":"12c21f31-5c4b-5bb0-9701-ce84ecae413a"},{"type":"text","content":""GO Ultra takes the advancements made with the Ace and X series cameras, and puts them into the type of compact, pocket camera our GO Series creators enjoy," said Insta360 Co-Founder and VP of Marketing, Max Richter, "opening up new creative opportunities without sacrificing portability."","length":309,"tagName":"p"},{"type":"text","content":"The 1/1.28" sensor, which is 221% larger than its predecessor, and new 5nm AI chip deliver imaging previously impossible in the GO series. Ultra-smooth, ultra-crisp 4K60fps video is the new cinematic standard for pocket cameras, and creative limits are pushed even further by PureVideo, which uses cutting-edge AI algorithms to reduce visual noise and enhance brightness in low light.","length":389,"tagName":"p"},{"type":"text","content":"At just 53g, the size of a smartwatch, and with a built-in magnetic base, you can mount the GO Ultra Standalone Camera anywhere and capture angles other cameras can only dream of. With an upgraded Magnet Pendant and a vast array of new accessories, from the peel-and-use Sticky Tabs to the wholly original Toddler Titan Hat Clip, a new world of immersive shooting awaits.","length":371,"tagName":"p"},{"type":"text","content":"Just as intuitive is the upgraded Insta360 app, with powerful AI tools to instantly turn your footage into shareable content. Transitions, effects, music, and more can be added with just a few taps. Cyclists can add their data—GPS, heart rate, speed—from Strava or a third-party device that syncs in real-time to their footage. The new AI Family Moments feature collates all your loved ones' magic moments into a virtual album to cherish forever.","length":450,"tagName":"p"},{"type":"text","content":"GO Ultra's blend of heavyweight power, lightweight portability, and ease of use makes it essential for vloggers with active lifestyles, families sharing milestones, ...