Business
Apple Rush Company, Inc. announces letter to shareholders
Apple Rush Company, Inc. announces letter to shareholders.
About this update from Apple Rush Co., Inc.
[{"type":"text","content":"\n TITUSVILLE, Fla., March 13, 2020 (GLOBE NEWSWIRE) -- The Apple Rush Company, Inc. (OTC PINK: APRU) (the “company”) is proud to update its loyal shareholders with a letter to shareholders.    Dear Shareholders: I am writing today to update you on several different initiatives we have been working on over the last six months, as well as a communication flow adjustment. We have spent numerous hours building an extremely qualified team to lead us on a national rollout of Apple Rush Sparkling Juice. This team has decades of experience in the beverage industry and is working diligently on the plans for this rollout. Several advisors are distributors that have spent their lives in the business of delivering consumers the brands they desire, as well as adding professionals that have a proven track record of running successful businesses. Creating the right pack at the right price is most important for this rollout. Marketing and grass-roots sampling will continue to follow in the appropriate markets. Jason Atwell has taken an active role in both the operational side of the business and on expanding our sales and marketing push. APRU is in the process of rolling out the 8oz sleek cans throughout Key West and the entire Florida Keys. We are delivering cans to many establishments that carried the original Apple Rush bottles in the past, as well as adding additional accounts, as the cans were a better fit for the area. Key West specifically, brings in tourists by the thousands weekly. We have created partnerships with specific accounts, that will not only sell Apple Rush, but will have a sampling program involved also. People visit The Keys from all over the world, and being able to sell our products on https://applerush.com/ and on Amazon Prime (https://www.amazon.com/Apple-Rush-Sparkling-Juice-100/dp/B0813XY83C) will help generate sales in new markets. There is continued interest in Apple Rush and the Element Brands portfolio in Florida, as well as the South East and Midwest markets, and our team is working with many associates to push the products to retailers. We are thrilled about the reception Element C has received in the limited test markets so far, and we will keep you posted as distribution continues to new markets. Look for http://element-brands.com/ to go live soon. With that being said, we realize that ...