Business
American Rebel Holdings, Inc. (NASDAQ: AREB) Makes $1.5 Million Strategic Investment in RAEK — Building the First-Party Data Engine for the AI Economy
American Rebel — America’s Next Great Success Story — Becomes a Strategic Owner in RAEK, the Fast-Growing Leader in First-Party Data. Together, this powerful
About this update from American Rebel Holdings, Inc.
[{"type":"text","content":"American Rebel — America’s Next Great Success Story — Becomes a Strategic Owner in RAEK, the Fast-Growing Leader in First-Party Data. Together, this powerful combination unites a rising consumer brand with the future of digital intelligence, unlocking long-term growth and shareholder value RAEK delivers structured, resolved, and permissioned first-party data, making AI applications more actionable, accurate, and compliant Nashville, TN, Oct. 06, 2025 (GLOBE NEWSWIRE) -- American Rebel Holdings, Inc. (NASDAQ: AREB), America’s Patriotic Brand (www.americanrebel.com), today announced a $1.5 million strategic investment in RAEK Data, LLC. (“RAEK”), an innovative leader in first-party data and identity resolution (www.raekdata.com). Strategic Investment in RAEK: Fueling Customer Loyalty, Data-Driven Growth, and the Future of American Rebel Over the past several months, Andy Ross, CEO of American Rebel, has had the opportunity to spend meaningful time with Cory Crapes, co-founder of RAEK, at multiple NHRA events and in and around Nashville, TN. During this time, Ross witnessed firsthand the strength of the RAEK platform and the team’s dedication to innovation. Backed by decades of hands-on success in technology and data innovation, Crapes and his team were instrumental in facilitating enhanced campaigns for American Rebel this past June. These campaigns successfully attracted new customers and, most importantly, converted them into long-term brand loyalists. “Working alongside Cory and the RAEK team has been an incredible experience,” said Andy Ross, CEO of American Rebel. “Their first-party data technology has already transformed how American Rebel engages with our customers, delivering measurable results in both acquisition and retention. After seeing that impact firsthand, investing in RAEK was the natural next step. This is about more than technology, it’s about aligning with a partner who understands our brand and is helping us fuel long-term growth.” Ross continued: “During American Rebel’s previous Regulation A offering with Digital Offering and DealMaker, launched in 2024, we saw just how powerful our brand truly is, and how much first-party data we have the ability to collect from our fans. The American Rebel brand is resonating nationwide. That experience showed us the importance of building strong, direct connections with f...