Business
Melon Digital Selects Amdocs to Launch Global MVNE Platform and Innovative African MVNO
Amdocs' SaaS-based Digital Brands Suite as a Service, powered by AWS, will allow mobile virtual network enabler Melon Digital to scale and provide

About this update from Amdocs Limited
[{"type":"text","content":"Amdocs' SaaS-based Digital Brands Suite as a Service, powered by AWS, will allow mobile virtual network enabler Melon Digital to scale and provide next-generation experiences to customers around the world, starting in South Africa with the launch of mobile virtual network operator Melon MobileJERSEY CITY, NJ / ACCESSWIRE / February 27, 2023 / Amdocs (NASDAQ:DOX), a leading provider of software and services to communications and media companies, today announced that Melon Digital, a new digitally-led mobile virtual network enabler (MVNE) based in South Africa, has selected Amdocs' Digital Brands Suite as a Service to provide customer care and monetization capabilities in a SaaS-based solution powered by Amazon Web Services (AWS).Melon Digital is a wholly new, digital-first brand providing tailored support for businesses and brands looking to innovate with digital mobile virtual network operator (MVNO) services, simplifying the process by offering end-to-end services including project management, UI/UX, technology support and reward/loyalty programs through an innovative MVNE platform.Next month will see the commercial launch of Melon Mobile by Melon Digital. Melon Mobile is a digital-first mobile provider that aims to disrupt the South African market by offering its customers maximum flexibility and control as part of a personalized user journey.Amdocs' Digital Brands Suite as a Service, now available in AWS Marketplace, will allow Melon Digital to produce and monetize fully digital customer experiences while seamlessly scaling up from the first subscribers to potentially millions.\"Our vision is to build Africa's first truly digital MVNE, to disrupt the South African market and enable the launch of innovative new operators around the world. We are excited to work with Amdocs to create a complete digital experience for consumers in South Africa and the customers of new MVNOs wherever they might be,\" said Calvin Collett, Founder and CEO at Melon Digital. \"It's incredibly exciting to be launching a new digital MVNO from scratch in just six months. Amdocs has been the perfect partner for the Melon Digital journey, demonstrating flexibility and a willingness to go above and beyond while moving fast to address our needs.\"\"We're pleased to be playing such a pivotal role in Melon Digital by providing a cloud-based, SaaS platform tha...