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Global Connected Packaging Market to Reach USD 65.32 Billion by 2036, Led by China & India – Amcor, Avery Dennison

UK market is set to grow at 7.5% CAGR by 2036, driven by retail adoption, interactive packaging, stricter labeling and rising demand for consumer engagement.

articleAmcor PlcMarch 27, 20264/company/amcor-plc/news/global-connected-packaging-market-to-reach-usd-6532-billion-by-2036-led-by-china-and-india-amcor-avery-dennison
Global Connected Packaging Market to Reach USD 65.32 Billion by 2036, Led by China & India – Amcor, Avery Dennison

About this update from Amcor Plc

[{"type":"text","content":"Connected Packaging Market Size UK market is set to grow at 7.5% CAGR by 2036, driven by retail adoption, interactive packaging, stricter labeling and rising demand for consumer engagement. NEWARK, DE, UNITED STATES, March 27, 2026 /EINPresswire.com/ -- The global connected packaging market is entering a transformative decade, driven by regulatory enforcement, digital consumer engagement, and supply chain transparency mandates. According to the latest analysis, the market is valued at USD 30.54 billion in 2026 and is projected to reach USD 65.32 billion by 2036, expanding at a steady CAGR of 7.9%. This growth reflects a structural shift in how packaging is perceived—from a passive containment solution to an active digital interface connecting brands, consumers, and supply chains. The integration of technologies such as QR codes, RFID, NFC, and smart labels is enabling real-time data exchange, product authentication, and personalized consumer experiences at scale. Unlock Growth Potential – Request Your Sample Now and Explore Market Opportunities!https://www.futuremarketinsights.com/reports/sample/rep-gb-24659 Regulatory Pressure and Digital Transformation Fuel Market Expansion A convergence of global regulations and enterprise digitization strategies is accelerating demand for connected packaging solutions: • EU Digital Product Passport initiatives are establishing a compliance backbone that extends into consumer goods packaging • Food traceability mandates, including the U.S. FDA’s Food Safety Modernization Act (FSMA 204), are driving adoption across high-risk food categories • Pharmaceutical serialization laws such as the Drug Supply Chain Security Act (DSCSA) and EU Falsified Medicines Directive are enforcing track-and-trace infrastructure These regulatory frameworks are compelling manufacturers to integrate digital identifiers directly into packaging formats, transforming procurement strategies across industries. Emerging Trends Reshaping the Industry Landscape Connected packaging is rapidly evolving beyond compliance into a strategic growth lever: • QR Codes dominate with a 50.2% market share in 2026 due to low cost, scalability, and universal smartphone compatibility • Smart packaging as a marketing channel: Brands are leveraging packaging for direct-to-consumer engagement, loyalty programs, and personalized content deliver...

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