Business
Altria Enters Memorandum of Understanding With KT&G to Pursue Long-term Adjacent Growth
RICHMOND, Va., September 23, 2025--Altria Enters Memorandum of Understanding With KT&G to Pursue Long-Term Adjacent Growth
About this update from Altria Group, Inc.
[{"type":"image","alt":"","displaySize":"","headline":null,"caption":"","credit":null,"className":"","disableSlideshowImg":false,"size":{"original":{"width":984,"height":375,"url":"https://media.zenfs.com/en/business-wire.com/cf190673e018163203dd0178c1d4fc74"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/AC.Ln8UNQKAuOn3H0KYNNQ--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTM2NjtjZj13ZWJw/https://media.zenfs.com/en/business-wire.com/cf190673e018163203dd0178c1d4fc74","width":960,"height":366},"lightbox":{"url":"https://s.yimg.com/ny/api/res/1.2/KqfOrNtxOy_WNUpFWFNFvA--/YXBwaWQ9aGlnaGxhbmRlcjt3PTE5Njg7aD03NTA7Y2Y9d2VicA--/https://media.zenfs.com/en/business-wire.com/cf190673e018163203dd0178c1d4fc74","width":984,"height":375}},"lazy":false},{"type":"text","content":"RICHMOND, Va., September 23, 2025--(BUSINESS WIRE)--Altria Group, Inc. (Altria) (NYSE:MO) today announces that we have entered into a non-binding Global Collaboration Memorandum of Understanding (the MOU) with KT&G Corporation (KT&G), a top-tier global tobacco and consumer products company, to use the companies’ complementary strengths and offerings in the joint pursuit of long-term growth opportunities with modern oral nicotine products, non-nicotine products and operating efficiency in traditional tobacco.","length":521,"tagName":"p"},{"type":"text","content":"The MOU aligns with Altria’s pursuit of its long-term adjacent growth goals in international innovative smoke-free products and non-nicotine products that we announced in March 2023.","length":182,"tagName":"p"},{"type":"text","content":""We are excited to collaborate with KT&G and their strengths across innovative nicotine and non-nicotine products," said Billy Gifford, Altria’s Chief Executive Officer. "We believe the complementary market experience and capabilities of our two companies can accelerate the pursuit of our long-term adjacent growth goals across international regions and adjacent product categories."","length":408,"tagName":"p"},{"type":"text","content":""Through our collaboration, we secured a path to growth in next-generation tobacco products by expanding our business from cigarettes to nicotine pouches and other areas," stated KT&G CEO Kyung-man Bang. "KT&G and Altria will seek to maximize synergies based on our capabilities and expect to accelerate innovation across the ...