Business
Allied Esports and TV Azteca Announce Alliance With Gears Esports to Broadcast Gears 5 Pro League in Latin America
MEXICO CITY & IRVINE, Calif.--(BUSINESS WIRE)-- TV Azteca, S.A.B. de C.V. (“TV Azteca”), one of the two largest producers of Spanish-language television
About this update from Allied Gaming & Entertainment Inc.
[{"type":"text","content":" MEXICO CITY & IRVINE, Calif.--(BUSINESS WIRE)--\nTV Azteca, S.A.B. de C.V. (“TV Azteca”), one of the two largest producers of Spanish-language television programming in the world, and its exclusive global esports programming partner, Allied Esports, today announced that Azteca Esports will broadcast the Gears 5 Pro League in Latin America through a new alliance with Gears Esports.\n\n\nStarting October 28, Azteca Esports will produce live, weekly coverage of the four-team Latin America region, including a live finale on November 25 at TV Azteca Studios in Mexico City.\n\n\nGears Esports announced the Gears 5 Esports Program and Pro League earlier in 2019, creating opportunities for Gears of War fans from around the world to participate in global competition. The Gears 5 Pro League 2019-2020 schedule, which includes North America Alpha, North America Bravo, Latin America and Europe divisions, will conclude in July 2020 with the first Gears 5 World Championship.\n\n\n\"Mexico's incredible passion for the Gears franchise has resulted in fans expressing their love of Gears through everything from Gears Ink tattoos to themed weddings. This enthusiasm extends to the games themselves, as the player base in Mexico produces some of the highest activity for Gears titles and features more players playing Gears of War 4 at the highest professional skill levels than anywhere else. For this season of Gears Esports, we felt it was important to partner with the team at Azteca Esports to reach this passionate community in an authentic way,\" said Rose Gunson, Esports Creative Program Manager for Gears Esports at The Coalition.\n\n\nThe announcement continues TV Azteca and Allied Esports’ strategic alliance to create and produce esports events and content via Azteca Esports that will reach a growing gaming audience and set the foundation for the development of Mexico’s first 24-hour digital channel dedicated to esports and video game culture.\n\n\n“Creating electrifying programming with industry partners like Gears Esports will be the foundation and backbone of our future network, powered by Allied Esports’ unmatched innovation and expertise and TV Azteca’s vast reach,” said David Moon, Chief Operations Officer at Allied Esports Entertainment, the parent company of Allied Esports. “On the heels of multiple successful events and broadcasts this s...