Business
BILI Social and the NHL Alumni Association Join Forces in Game-Changing Social Commerce Partnership
BILI Social and the NHL Alumni Association Join Forces in Game-Changing Social Commerce Partnership.
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[{"type":"text","content":"BecauseILoveIt.com (BILI Social), a leading social commerce platform, is proud to announce an exclusive three-year partnership with the NHL Alumni Association (NHLAA). This strategic agreement not only strengthens BILI Social's position in the sports industry but also underscores its commitment to empowering former professional athletes through innovative revenue-sharing opportunities as the official social commerce partner of the NHLAA.Under this partnership, BILI Social will collaborate with NHL Alumni to establish and manage revenue-sharing agreements. These agreements allow former NHL players to leverage their social media presence to promote products they love and earn commissions through BILI Social’'s dynamic platform. The partnership includes equity, making the NHLAA not just partners, but investors in BILI Social.“This partnership is a game-changer, giving former NHL players a powerful way to connect with their fans, promote brands they love, and build financial equity with BILI Social,” said Adrian Capobianco, Co-Founder and CEO of BILI Social. “We’re helping NHL Alumni extend their legacy beyond the ice through meaningful financial opportunities. With the NHLAA joining our roster of sport partners, BILI Social now provides brands with seamless and cost effective access to nearly 15,000 amateur and pro athletes across North America.”As part of the partnership, the NHLAA will assist in identifying two former NHL players to join BILI Social as advisors, further amplifying the partnership across North America, and further strengthening BILI Social's presence in the sports and social commerce sectors.“Our organization is continually exploring new opportunities that help us on our mission of ‘Honouring the Past’ by making tomorrow better than today for all of our members, and BILI offers the perfect platform and opportunity for us to continue on that journey,” said Glenn Healy, Executive Director of the NHL Alumni Association. “This partnership is about more than promotion—it’s about creating real value for our members and our Association.”BILI Social’s innovative approach to social commerce has already scored in the sports industry, with partnerships that empower athletes to monetize their influence. With a network of over 25,000 influencers reaching more than 400 million impressions daily, BILI Social is transforming the ...