Business
Allbirds Partners with Pantone to Launch the New Canvas Cruiser Collection, Celebrating What it Means to Be Bold
Inspired by nature’s vibrant palette, the collection features 14 colors, including eight striking shades curated by Pantone SAN FRANCISCO, April 07, 2026
About this update from Allbirds, Inc.
[{"type":"text","content":"Inspired by nature’s vibrant palette, the collection features 14 colors, including eight striking shades curated by Pantone\nSAN FRANCISCO, April 07, 2026 (GLOBE NEWSWIRE) -- Today, Allbirds unveiled the new Canvas Cruiser Collection, the latest iteration of its classic Cruiser. The refreshed silhouette introduces a lightweight, breathable canvas in 14 colors crafted from a hemp and organic cotton blend, delivering effortless style and all-day wear while seamlessly blending with the brand’s signature comfort. The collection debuts Allbirds’ “Bold by Nature” campaign, celebrating boldness in color and in life. Rooted in the brand’s belief that nature, and the choices we make to protect it, are anything but neutral, the campaign champions confidence in both personal style and values. To bring the collection to life, Allbirds partnered with Pantone®, the global authority on color, to define eight distinct shades inspired by powerful elements of the natural world. From waves in motion to flowers in bloom to the shifting of seasons, each hue is designed to channel creative expression and bold conviction when it comes to values. The Pantone colorways include: Assured Blue: A hue of quiet power, like the midnight ocean or deep night sky, representing conviction and internal strength.Positive Pink: Open, warm, and emotionally confident, like the sky at dusk or a tender bud, showing boldness through connection.Resilient Olive: Inspired by the enduring olive tree, this green embodies steadfastness and courage in the face of adversity.Adventurous Auburn: A grounded, elemental red inspired by the earth after fire, representing substance, history, and a fiercely adventurous spirit.Visionary Lilac: A twilight-inspired shade of soft power, confident and nuanced in a world of noise.Radiant Gold: Sun-charged and outward-facing, this is the color of moving forward. Like a field of sunflowers turning towards the light, evoking purpose and strength.Cultured Blue: A modern neutral, inspired by the meeting of sea and air, representing flexibility, persistence, and backbone.Regenerative Green: A silver-green inspired by eucalyptus, symbolizing renewal, courage, and fresh beginnings. “We’re thrilled to partner with Allbirds once again, on a brand new spring collection centered around color as a powerful tool for self-expression,” said Laurie Pressman, ...