Business
St. Louis Bar & Grill Now Serving 'Devilishly Good' Curated TikTok Channel Nationally
St. Louis Bar & Grill Now Serving 'Devilishly Good' Curated TikTok Channel Nationally ...
About this update from Aegis Brands Inc
[{"type":"text","content":"\n \n \n \n St. Louis Bar & Grill Now Serving 'Devilishly Good' Curated TikTok Channel Nationally\n \n \n /* Style Definitions */\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n.prntac{\nTEXT-ALIGN: CENTER\n}\n \n \n \n \n \n St. Louis Bar & Grill Now Serving 'Devilishly Good' Curated TikTok Channel Nationally\n \n \n Canada NewsWire\n \n \n \n \n \n \n Canadian Chain Becomes First in\n \n Canada\n \n to Put TikTok Content on the 'Menu'\n \n \n \n \n \n \n TORONTO\n \n \n ,\n \n \n March 21, 2023\n \n \n /CNW/ -\n \n Today, Aegis Brands Inc,\n \n (TSX: AEG)\n \n announces its\n \n \n \n St.\n \n Louis Bar\n \n & Grill\n \n \n brand, the proudly Canadian restaurant chain with a legendary reputation for creating 'Devilishly Good' experiences and serving up its world famous chicken wings, launches its curated TikTok channel through its partnership with Loop Media (NYSE: American LPTV). Beginning this week, it will be broadcast at its 75 locations across the country\n \n \n \"We're thrilled to be the first Canadian partner to integrate curated TikTok content through our partners at Loop Media into the unique experience we offer our guests across the country,\" said\n \n Royal Nasager\n \n , VP Marketing, St. Louis Bar & Grill. \"Like us, TikTok has grown to become a source of joy for so many people of all ages. This partnership will further enrich the time our guests spend with us while adding another point of differentiation and competitive edge across the business.\"\n \n \n \n St. Louis\n \n was founded in\n \n Toronto\n \n in 1992 and the new offering is part of the brand's communications focus on engaging with new guests, specifically a younger demographic.\n \n \n The chain has grown its following among new and younger audiences significantly by ramping up on four core areas: menu innovation that features exciting items that can't be found anywhere else; limited time offers that celebrate its signature offerings; creative and fun advertising; and a digital strategy rooted in compelling content.\n \n \n \"We've grown in popularity among 25 to 34 year olds exponentially in the last few years ...