Press release
CORRECTING and REPLACING World’s Leading Customer Data Platform Adobe Real-Time CDP Debuts Industry-First Innovations
Adobe Real-Time Customer Data Platform – used by leading brands including Chipotle, Major League Baseball, ServiceNow, Thermo Fisher Scientific and U.S. Bank
About this update from Adobe Inc.
[{"type":"text","content":"\n\nAdobe Real-Time Customer Data Platform – used by leading brands including Chipotle, Major League Baseball, ServiceNow, Thermo Fisher Scientific and U.S. Bank – now delivers over 600 billion predictive insights each year based on real-time customer profiles, powering personalization across industries\n\n\nNew product innovations empower brands to drive experience-led growth through precise personalization, with solutions addressing pain points in sectors such as healthcare and high tech\n\n\nAdobe now processes over 30 trillion audience segment evaluations every day across brands using Real-Time CDP, testing content and message variations to boost conversion and retain customers\n\n\n LAS VEGAS--(BUSINESS WIRE)--\nPlease replace the release dated March 21, 2023, with the following corrected version due to multiple revisions.\n\nThe updated release reads:\n\nWORLD’S LEADING CUSTOMER DATA PLATFORM ADOBE REAL-TIME CDP DEBUTS INDUSTRY-FIRST INNOVATIONS\n\n\nAdobe Real-Time Customer Data Platform – used by leading brands including Chipotle, Major League Baseball, ServiceNow, Thermo Fisher Scientific and U.S. Bank – now delivers over 600 billion predictive insights each year based on real-time customer profiles, powering personalization across industries\n\n\nNew product innovations empower brands to drive experience-led growth through precise personalization, with solutions addressing pain points in sectors such as healthcare and high tech\n\n\nAdobe now processes over 30 trillion audience segment evaluations every day across brands using Real-Time CDP, testing content and message variations to boost conversion and retain customers\n\n\nToday, at Adobe Summit – the world’s largest Digital Experience Conference – Adobe (Nasdaq:ADBE) announced new innovations in Adobe Real-Time Customer Data Platform (Real-Time CDP), which now delivers over 600 billion predictive insights annually based on real-time customer profiles. Designed to drive experience-led growth, Adobe’s latest innovations enable superior prospecting and conversion, enhanced B2B account-based marketing and richer personalization using online shopping behaviors.\n\nPowered by Adobe Experience Platform, Adobe Real-Time CDP insights enable teams to directly engage customers at key moments in their journeys. Adobe Real-Time CDP helps businesses make better use of their data,...