Press release
All-New Adobe Express With Firefly Revolutionizes How Creators and Brands Design and Share Standout Content
Adobe Firefly Generative AI now integrated directly into Express workflows, enabling one-of-a-kind designs with speed and ease Adobe Photoshop, Illustrator,
About this update from Adobe Inc.
[{"type":"text","content":"\n\nAdobe Firefly Generative AI now integrated directly into Express workflows, enabling one-of-a-kind designs with speed and ease\n\n\n\nAdobe Photoshop, Illustrator, Premiere Pro and Acrobat technology embedded in Adobe Express, making it fast, easy and fun to create standout content\n\n\n\nNew all-in-one Express app is the perfect web complement to Adobe’s Creative Cloud applications\n\n\n\n LONDON--(BUSINESS WIRE)--\nToday, Adobe (Nasdaq:ADBE) kicked off Adobe Summit EMEA 2023 – the industry’s leading Digital Experience Conference – by introducing a new beta version of Adobe Express, the all-in-one content creation app that makes it fast, easy and fun to design and share standout social media posts, videos, images, PDFs, flyers, logos and more. Powered by decades of Adobe’s world class creative technology, and now with Adobe Firefly, Adobe’s family of creative generative AI models, embedded directly into content workflows, Express is revolutionizing the way everyone –from creative professionals, creators, students, enterprises and brands – can create, collaborate and share standout content at the speed of their imaginations.\n\n\nThe latest version of Express brings the power and precision of Adobe’s popular photo, design, video, document and generative AI tools into a new all-in-one editor, making tasks like creating standout social video content, touching up images, editing PDFs and laying out amazing designs, fast and easy. With PDF support integrated into the all-in-one editor, it’s now even easier to import, edit and enhance PDFs to create visually stunning documents. Seamless integration with Adobe Creative Cloud and Adobe Experience Manager makes it simple to stay synced across applications, collaborate in real-time and deliver on-brand content at scale, whether you’re an individual, small business or large enterprise.\n\n\nFirefly is now embedded directly into Express workflows, enabling creators at all skill levels to generate images and text effects with simple text prompts to enhance social media posts, posters, flyers and more. The integration of Firefly, a differentiated generative AI offering that is trained on a unique dataset, with Express will allow enterprises to produce limitless variations of on-brand creative collateral, scaling content creation beyond creative teams. Firefly content is trained on a uniq...