Business
Adaptive Ad Systems Inc. Expands Advertising Reach at Colleges and Universities in Time for the Beginning of the 2020 Election Campaign
Adaptive Ad Systems Inc. Expands Advertising Reach at Colleges and Universities in Time for the Beginning of the 2020 Election Campaign.
About this update from Adaptive Ad Systems, Inc.
[{"type":"text","content":"\nAdaptive Ad Systems, Inc. (OTC:AATV), a company that provides Dynamic Digital Ad Insertion (DDAI) via its streaming media hardware and proprietary processing software for the U.S. cable TV and Satellite markets announced today that it has commenced with installations of its advertisement insertion equipment at two additional university campuses with over 33,000 newly enrolled students.\n\n\nAdaptive CEO J. Michael Heil states, “Addressing this illusive viewer segment and reaching one of the most difficult group of viewers, young adults, is made possible through the implementation of our innovative digital ad insertion technology and profit-sharing business model. This is one of our most significant competitive advantages. These young adults are actively engaged in expanding their world views and making educated choices. The result of this engagement will be newly established viewing and information preferences that will no doubt determine the future of the cable industry. With the intensely contested election year of 2020 approaching, almost every political campaign is poised to purchase significant advertising time in the State and National races.”\n\n\nMr. Heil continues, ”With the capability of our innovative digital ad systems to supply underserved markets with ads from major advertisers, we are one of the few companies that can deliver the immensely valuable college and university audience to these advertisers. This provides a unique opportunity for all political candidates and campaigns to reach the Nation’s most important voter segment. Simply put, we are the best single outlet for political advertising to students attending institutions of higher learning. With the campaigns ramping up already now, we expect a significant positive impact on our Fourth Quarter 2019 financial results.”\n\n\nABOUT ADAPTIVE\n\n\nAdaptive Ad Systems Inc. is a digital media and video communications Company that together with its subsidiary manufactures, develops and deploys Dynamic Digital Ad Insertion (DDAI) and video streaming media hardware and proprietary processing software for the Cable TV, Satellite and IPTV markets. Adaptive’s primary focus is the 2nd and 3rd tier U.S. markets. Its digital ad insertion technology and unique profit-sharing model overcomes the barriers that typically prevent the inse...