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ACNB Corporation Announces Rebranding of Maryland Banking Divisions
GETTYSBURG, Pa., Dec. 19, 2022 (GLOBE NEWSWIRE) -- ACNB Corporation (NASDAQ: ACNB), financial holding company for ACNB Bank and ACNB Insurance Services, Inc.
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[{"type":"text","content":"GETTYSBURG, Pa., Dec. 19, 2022 (GLOBE NEWSWIRE) -- ACNB Corporation (NASDAQ: ACNB), financial holding company for ACNB Bank and ACNB Insurance Services, Inc. headquartered in Gettysburg, PA, announced plans for its banking subsidiary---ACNB Bank---to rebrand its Maryland banking divisions. NWSB Bank and FCB Bank will formally adopt the ACNB Bank name and brand identity in the counties of Carroll and Frederick in central Maryland, respectively, effective January 1, 2023. At that time, ACNB Bank, the legal entity and chartered financial institution, will begin retiring the use of the division names in the Maryland communities served. “We have been operating NWSB Bank and FCB Bank as divisions of ACNB Bank since 2017 and 2020, respectively, which has provided our acquired new customers with ample time to become better acquainted with our community bank and to experience the unwavering commitment we have in our local markets. We believe this brand alignment will eliminate any confusion for our customers who bank in multiple markets, as well as will allow us to operate more cohesively under one name and one brand throughout our footprint in southcentral Pennsylvania and central Maryland. There will also be a stronger association in all markets between the Bank and the insurance subsidiary, ACNB Insurance Services, Inc.,” said James P. Helt, ACNB Corporation President & Chief Executive Officer. Mr. Helt continued, “Our goal is to make this brand alignment as seamless as possible for our retail and business customers in the Maryland markets. All account numbers will remain the same. Only the name of the Bank will change. New signage depicting the ACNB Bank logo and its deep blue color scheme will begin to appear both inside and outside of the Bank’s offices in the first quarter of 2023. More significantly, with a history that spans 165 years, we are proud to continue and share our established community banking legacy in central Maryland as ACNB Bank.” Historically, ACNB Corporation completed the acquisition of New Windsor Bancorp, Inc. and its wholly-owned subsidiary, New Windsor State Bank, headquartered in Taneytown, MD, effective July 1, 2017. At that time, ACNB Bank elected to operate in the Carroll County, MD, market as “NWSB Bank, A Division of ACNB Bank” and has been doing so for more than five years. Likewise, ACNB Corporation ...