Business
1-800-Flowers.com® Introduces 2019 Local Artisan Collection
CARLE PLACE, NY., April 17, 2019 /PRNewswire/ -- Today, 1-800-Flowers.com introduced its 2019 Local Artisan Collection, featuring an exclusive assortment of
About this update from 1-800-flowers.com, Inc.
[{"type":"text","content":" CARLE PLACE, NY., April 17, 2019 /PRNewswire/ -- Today, 1-800-Flowers.com introduced its 2019 Local Artisan Collection, featuring an exclusive assortment of arrangements designed and inspired by talented local florists throughout the U.S. The collection, which includes 16 truly original bouquets, arrives just in time for Mother's Day gift-giving.\n \nEach year, 1-800-Flowers.com hosts a number of Local Artisan Design Workshops, bringing together select groups of florists from across the country to discuss trends, share ideas and collaborate with its product development and merchandising teams. As part of these workshops, florists use their creativity and design expertise to develop unique product concepts for seasonal and everyday occasions. Exceptional designs are selected to become part of the 1-800-Flowers.com Local Artisan Collection, and the arrangements become available for sale nationwide.\n\"The Local Artisan Design Workshop is one of our signature programs for bringing constant innovation to our product assortment,\" said Valerie Ghitelman, Vice President, Product Development and Design, 1-800-Flowers.com. \"Each arrangement featured in the Local Artisan Collection is a reflection of the design expertise, imagination and local flair that are hallmarks of the thousands of talented florists we work with in communities across the country. We are so proud to offer this exclusive collection, just as our customers get ready to celebrate mom on her special day.\" \nArrangements in this year's collection range from $39.99 - $124.99 and are available now at 1-800-Flowers.com. \nThe 11 florists whose designs are showcased in the 2019 Local Artisan Collection are:\nBreanna Cartwright: Fresh Ideas Flower Company, Modesto, CA Breanna's love affair with flowers began when she took a floriculture class in high school. Now, as an accomplished floral designer for more than 16 years, she has created four arrangements for the 2019 Local Artisan Collection: Spring Surprise Bouquet™, Always On My Mind™ Flower Bouquet, Vibrant Floral Medley™ and Enchanting Unicorn™. Develyn Reed: 1-800-Flowers.com | Achara Florist, Stafford, VA Develyn's hidden talent as a floral designer was discovered when she was working as a part-time sales associate in a local shop. Now, as head designer and store manager of the shop, her amazing creations are well-kno...