Business
1-800-FLOWERS.COM, Inc. Further Expands Its Corporate Gifting Capabilities with Launch of Hero, Powered by SmartGift, Creating the Definitive Destination for Engaging Today's Distributed Workforce
The Leading Authority in Business Gifting is Providing Corporate Customers with New and Unique Abilities to Design, Execute, and Measure Engagement Campaigns
About this update from 1-800-flowers.com, Inc.
[{"type":"text","content":"The Leading Authority in Business Gifting is Providing Corporate Customers with New and Unique Abilities to Design, Execute, and Measure Engagement Campaigns for Clients, Employees, and More\n\n\n\n \n \n JERICHO, N.Y. , Oct. 7, 2021 /PRNewswire/ -- 1-800-FLOWERS.COM, Inc. (NASDAQ: FLWS) continues to raise the bar for corporate gifting with the launch of Hero, powered by SmartGift, making it easier for companies of all sizes to build meaningful professional relationships, virtually or in-person, across their organization, client base, and other audiences. Hero, an intelligent enterprise engagement and gifting platform designed, developed, and operated by SmartGift, is now integrated into the dynamic 1-800-FLOWERS.COM, Inc. corporate gifting website, which helps business customers create a culture of recognition, appreciation, and engagement. This includes access to thousands of differentiated gifting options from across the company's family of brands, including Harry & David®, PersonalizationMall.com®, 1-800-Flowers.com®, Cheryl's Cookies®, and Wolferman's Bakery®, as well as same-day delivery and address-less shipping capabilities, customization offerings, white-glove service, gifting expertise, and more. \n\n\n \n \n \n \n \n \n\n \n\"The rapid shift to remote work as more organizations adopt hybrid work policies, has amplified the need for companies to develop stronger and more meaningful professional relationships with employees and clients,\" said Chris McCann, CEO, 1-800-FLOWERS.COM, Inc. \"As we constantly look to solve more of our business customers' gifting and engagement needs, we worked with SmartGift to develop and deeply integrate Hero into our existing portal, providing an engagement-as-a-service offering that helps human resource professionals, managers, and leaders achieve their rewards and recognition goals. What's resulted is a comprehensive destination for engaging the workforce of today and tomorrow. With the ability to track campaigns, measure success, and provide recommendations for future efforts, we're helping organizations maximize their investment in their teams.\"\nAvailable to 1-800-FLOWERS.COM, Inc. business customers nationwide, the newly launched Hero platform enables organizations to:\nIncrease Engagement at Virtual or In-Person Events: With the new Gift Tray feature, 1-800-FLOWERS.COM, Inc. busin...