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<title>Xtep International Holdings Limited — News on 6ix</title>
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<title>Xtep International Holdings Limited</title>
<link>https://6ix.com/company/xtep-international-holdings-ltd</link>
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<title>PB Master Program Debuts: Xtep's New Global Support Platform for Marathon Runners</title>
<link>https://6ix.com/company/xtep-international-holdings-ltd/news/pb-master-program-debuts-xteps-new-global-support-platform-for-marathon-runners</link>
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<pubDate>Thu, 30 Apr 2026 06:46:00 GMT</pubDate>
<description>Xtep, a leading global performance running brand, officially unveiled PB Master – a new flagship initiative under the X‑RUN Program – with a high‑energy debut at the 2026 Bergen City Marathon. The launch immediately struck a chord with local runners, drawing strong turnout and active participation.</description>
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<title>XTEP Fortifies Southeast Asia Push With 6 New Stores In Malaysia</title>
<link>https://6ix.com/company/xtep-international-holdings-ltd/news/xtep-fortifies-southeast-asia-push-with-6-new-stores-in-malaysia</link>
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<pubDate>Fri, 24 Apr 2026 08:59:00 GMT</pubDate>
<description>XTEP International Limited, a leading global performance running brand, today announced the opening of six new stores in key commercial hubs across Malaysia, marking a significant milestone in the brand's strategic expansion across Southeast Asia. The move underscores XTEP's long-term confidence in Malaysia's dynamic running market and confirms plans to grow its retail network well beyond six locations in the country.</description>
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<title>Building the Run: Xtep Charts a New Community Ecosystem in Southeast Asia</title>
<link>https://6ix.com/company/xtep-international-holdings-ltd/news/building-run-xtep-charts-community-094900148</link>
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<pubDate>Tue, 20 Jan 2026 09:49:00 GMT</pubDate>
<description>Global performance sportswear brand Xtep Group has inaugurated its 2026 Southeast Asia expansion with the debut of new, experience-driven hubs in Jakarta and Kuala Lumpur. More than mere retail openings, these launches represent the strategic activation of Xtep's integrated running ecosystem in the region. This ecosystem is intentionally engineered as a self-reinforcing flywheel: leveraging digital platforms for inspiration and reach, converting that interest into tangible, community-focused ret</description>
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<title>Xtep-Athletes Sweep Full Marathon Podiums at Techcombank Ho Chi Minh City International Marathon</title>
<link>https://6ix.com/company/xtep-international-holdings-ltd/news/xtep-athletes-sweep-full-marathon-podiums-at-techcombank-ho-chi-minh-city-international-marathon</link>
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<pubDate>Tue, 09 Dec 2025 08:02:00 GMT</pubDate>
<description>Attracting 23,000 runners globally, the 8th Edition of the Techcombank Ho Chi Minh City International Marathon successfully launched on December 7. After an intense competition, Xtep-sponsored elite athletes delivered a dominant performance. In the men's full marathon, Ethiopian international elites swept the podium: Ayalew Seleshi Simaneh claimed victory with an impressive time of 02:23:12, followed by Wondale Melsew Baye (02:23:23) and Kebede Leta Girma (02:23:32). In the women's race, Xtep's</description>
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<title>As Strategic Technical and Exclusive Apparel Sponsor, Elite Roster of 8 Xtep Athletes Dominates Podium at Standard Chartered Hanoi Marathon 2025</title>
<link>https://6ix.com/company/xtep-international-holdings-ltd/news/as-strategic-technical-and-exclusive-apparel-sponsor-elite-roster-of-8-xtep-athletes-dominates-podium-at-standard-chartered-hanoi-marathon-2025</link>
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<pubDate>Mon, 10 Nov 2025 12:56:00 GMT</pubDate>
<description>On November 9, Xtep's elite athletes delivered an outstanding performance at the Standard Chartered Heritage Marathon Hanoi 2025, with Duber Abdisa Teshome claiming the men's marathon title in 02:21:57 and Lema Alemitu Ajema leading a women's podium sweep with her winning time of 02:40:27. The Ethiopian dominance was further demonstrated by Adula Askale Alemayehu (02:41:37) and Tadese Zeritu Shawel (02:44:56) securing the remaining women's podium spots. Vietnamese runners also shone brightly, wi</description>
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<title>Xtep Launches Inaugural X-RUN CAMP for The Standard Chartered Heritage Marathon Hanoi in Vietnam</title>
<link>https://6ix.com/company/xtep-international-holdings-ltd/news/xtep-launches-inaugural-x-run-camp-for-the-standard-chartered-heritage-marathon-hanoi-in-vietnam</link>
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<pubDate>Tue, 21 Oct 2025 03:27:00 GMT</pubDate>
<description>As the strategic technology partner and exclusive gear sponsor of The Standard Chartered Heritage Marathon Hanoi, Xtep proudly supported the official launch of the SCHM X-RUN CAMP, held on October 19, 2025. Co-hosted by Xtep and Standard Chartered, the camp commenced at 5:00 a.m. at Hoang Mai Stadium.</description>
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<title>Xtep Launches 1st Asian Running Club Store</title>
<link>https://6ix.com/company/xtep-international-holdings-ltd/news/xtep-launches-1st-asian-running-club-store</link>
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<pubDate>Sun, 21 Sep 2025 05:22:00 GMT</pubDate>
<description>Xtep, a leading Chinese performance sportswear brand, has opened its first running club store in Asia at Singapore's Kallang Wave Mall. More than a typical retail outlet, the new store brings together high-performance running gear and community spaces to create a hub for local runners, featuring immersive displays and multi-category presentations that offer a full range of running products. It also provides dedicated services for professional runners, including marathon events, training camps, c</description>
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<title>Xtep Hosts 10KM TIME TRIAL in Malaysia: 1,030 Elite and Mass Runners Pursue Personal Bests</title>
<link>https://6ix.com/company/xtep-international-holdings-ltd/news/xtep-hosts-10km-time-trial-in-malaysia-1030-elite-and-mass-runners-pursue-personal-bests</link>
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<pubDate>Tue, 19 Aug 2025 07:52:00 GMT</pubDate>
<description>Leading professional sportswear brand Xtep hosted a mass-participation "10KM TIME TRIAL" race in Penang, Malaysia on August 17th, with He Yong claiming victory in the Elite Category with a time of 34:29 and Ang Chee Yiang winning the Mass Category in 39:38. Leveraging its position as a leader in performance running footwear, Xtep established this event as Southeast Asia's first large-scale timed trial designed specifically for advanced runners seeking to break their personal records(PBs). This u</description>
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<title>Xtep's First Elite Runner Program Nears Application Deadline: Professional Running Gear to Power PB Breakthroughs</title>
<link>https://6ix.com/company/xtep-international-holdings-ltd/news/xteps-first-elite-runner-program-nears-application-deadline-professional-running-gear-to-power-pb-breakthroughs</link>
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<pubDate>Wed, 09 Jul 2025 09:55:00 GMT</pubDate>
<description>Xtep, a leading Chinese performance sportswear brand, announces that applications for its inaugural global Elite Runner Program will close on July 14. The first edition of the program kicks off at Shenyang Marathon in China on September 14, offering elite runners worldwide exclusive access to premier marathons.</description>
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<title>XTEP Ignites Global Night Running Frenzy: Over 1,000 Runners Chase Summer PBs in "Acceleration" Night-Training Footwear</title>
<link>https://6ix.com/company/xtep-international-holdings-ltd/news/xtep-ignites-global-night-running-frenzy-over-1000-runners-chase-summer-pbs-in-acceleration-night-training-footwear</link>
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<pubDate>Fri, 04 Jul 2025 10:20:00 GMT</pubDate>
<description>Beginning June 10, over 1,000 runners across China, Vietnam, Malaysia, Kazakhstan, Norway, and France laced up for Xtep's global night running series. This surge in evening activity underscores a key summer training reality: intense heat makes night running essential for effective high-intensity intervals and endurance work. Directly addressing this core need, Xtep debuted its "Acceleration" colorway collection—footwear engineered specifically for the demands of summer night training.</description>
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<title>XTEP Sponsors Vietnamese Top Runner Phạm Thị Hồng Lệ to Win VnExpress Marathon Ha Long 2025, Demonstrating Brand Strength and Professionalism</title>
<link>https://6ix.com/company/xtep-international-holdings-ltd/news/xtep-sponsors-vietnamese-top-runner-pham-thi-hong-le-to-win-vnexpress-marathon-ha-long-2025-demonstrating-brand-strength-and-professionalism</link>
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<pubDate>Mon, 02 Jun 2025 11:29:00 GMT</pubDate>
<description>Professional sportswear brand XTEP has sponsored top runner Phạm Thị Hồng Lệ in the VnExpress Marathon Ha Long 2025 on June 1, who won the competition with 02:59:31. The event, attracting thousands of elite runners, also saw XTEP-sponsored runners secure podium finishes in the half marathon: Đào Minh Chí took third place in the men's category (01:13:23), while Hán Thị Bích Thư earned third in the women's division (01:31:17). These achievements collectively highlighted the performance edge provid</description>
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<title>XTEP Introduces Its Flagship Running Shoes with "Acceleration Colorway" and Launches Night Running Campaign</title>
<link>https://6ix.com/company/xtep-international-holdings-ltd/news/xtep-introduces-its-flagship-running-shoes-with-acceleration-colorway-and-launches-night-running-campaign</link>
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<pubDate>Tue, 27 May 2025 10:43:00 GMT</pubDate>
<description>Leading professional sportswear brand XTEP has officially launched its flagship running shoes with new"Acceleration Colorway" design. This release conveys the message of "Mastering Your Personal Rhythm," empowering runners to take control of their pace and rediscover their freedom of movement both physically and mentally.</description>
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<title>Xtep-- Market Leader in Global Running Shoe Sales and China's Marathon Event in 2024</title>
<link>https://6ix.com/company/xtep-international-holdings-ltd/news/xtep-market-leader-in-global-running-shoe-sales-and-chinas-marathon-event-in-2024</link>
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<pubDate>Mon, 28 Apr 2025 03:21:00 GMT</pubDate>
<description>With the increasing popularity of healthy lifestyles and the widespread promotion of fitness, the global athletic footwear and apparel market continues to expand, driven by rising consumer demand for high-performance running products. In 2024, the global running shoe market reached $51.3 billion. The growth of this sector is primarily fueled by the following factors -- rising health awareness and mass adoption of Marathons races. As there is a growing emphasis on health and fitness, it has encou</description>
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<title>XTEP Sponsors Top Runner Zhangabek Yessenbol, Achieving Second Place at the Almaty Half Marathon 2025</title>
<link>https://6ix.com/company/xtep-international-holdings-ltd/news/xtep-sponsors-top-runner-zhangabek-yessenbol-achieving-second-place-at-the-almaty-half-marathon-2025</link>
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<pubDate>Mon, 21 Apr 2025 08:02:00 GMT</pubDate>
<description>Professional sportswear brand XTEP has sponsored top Almaty runner Zhangabek Yessenbol in the Almaty Half Marathon 2025 on April 20, who finished second with a remarkable time of 01:07:05, wearing XTEP's 160X 6.0 PRO trainer. As one of the most influential running races in Kazakhstan, the Almaty Half Marathon 2025 has attracted top runners from around the world. The race is not only a stage for runners to go beyond themselves, but also demonstrates XTEP's exceptional strength in athletic perform</description>
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<title>XTEP Launches Global Run Campaign to Push Boundaries and Embrace the Unexpected</title>
<link>https://6ix.com/company/xtep-international-holdings-ltd/news/xtep-launches-global-run-campaign-to-push-boundaries-and-embrace-the-unexpected</link>
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<pubDate>Tue, 15 Apr 2025 07:14:00 GMT</pubDate>
<description>Leading professional sportswear brand XTEP has officially launched the XTEP Global Run campaign on April 15 to convey the brand's positioning and philosophy of "Make It Different" to all runners, in the hope of inspiring runners around the world to break through their personal boundaries and discover a new version of themselves.</description>
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