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    <title>Forrester Research Inc — News on 6ix</title>
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      <title>Forrester Research Inc</title>
      <link>https://6ix.com/company/forrester-research-inc</link>
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      <title>Forrester Research To Broadcast Its 2026 First-Quarter Earnings Conference Call</title>
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      <pubDate>Wed, 22 Apr 2026 15:00:00 GMT</pubDate>
      <description>CAMBRIDGE, Mass., April 22, 2026--Forrester Research, Inc. (Nasdaq: FORR) will broadcast its first-quarter earnings conference call at 4:30 p.m. ET on May 6, 2026.</description>
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      <title>Forrester Opens Nominations For Its 2026 Global Technology Awards</title>
      <link>https://6ix.com/company/forrester-research-inc/news/forrester-opens-nominations-for-its-2026-global-technology-awards</link>
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      <pubDate>Tue, 07 Apr 2026 14:00:00 GMT</pubDate>
      <description>CAMBRIDGE, Mass., April 07, 2026--Forrester (Nasdaq: FORR) today opened calls for nominations for its annual global Technology Awards across three categories: Technology Strategy Impact, Enterprise Architecture (in partnership with The Open Group), and Data &amp; AI Impact. These awards recognize high-performing organizations for driving measurable business outcomes through their IT strategy, advancing a disciplined enterprise architecture approach, and unlocking business value through data, AI, and</description>
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      <title>Forrester: Three Years Into GenAI, Enterprises Are Still Chasing Its True Transformative Value</title>
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      <pubDate>Thu, 02 Apr 2026 14:00:00 GMT</pubDate>
      <description>CAMBRIDGE, Mass., April 02, 2026--According to Forrester’s (Nasdaq: FORR) latest report, Accelerate Your AI Voyage, most enterprises are struggling to turn growing AI adoption and investment into measurable business impact. One of the key factors holding businesses back is low artificial intelligence quotient (AIQ) — Forrester’s measure of AI aptitude — with many employees lacking a clear understanding of how to use AI. Other barriers include an overemphasis on productivity-focused use cases, di</description>
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      <title>Forrester Announces 2026 B2B Return On Integration Honorees And Programs Of The Year Awards Winners For North America</title>
      <link>https://6ix.com/company/forrester-research-inc/news/forrester-announces-2026-b2b-return-on-integration-honorees-and-programs-of-the-year-awards-winners-for-north-america-13</link>
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      <pubDate>Thu, 02 Apr 2026 04:00:00 GMT</pubDate>
      <description>At B2B Summit North America, award winners will share how they fostered cross-functional alignment, prioritized customer needs, and implemented innovative</description>
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      <title>Forrester: Asia Pacific Tech Spending Expected To Grow 9.3% In 2026, But Rising Costs And Regulations Will Impact Real Growth</title>
      <link>https://6ix.com/company/forrester-research-inc/news/forrester-asia-pacific-tech-spending-expected-to-grow-93percent-in-2026-but-rising-costs-and-regulations-will-impact-real-growth</link>
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      <pubDate>Thu, 26 Mar 2026 02:00:00 GMT</pubDate>
      <description>According to Forrester&apos;s (Nasdaq: FORR) Asia Pacific Tech Market Forecast, 2026 To 2030, the region will spend over US$437 billion on acquiring new technology between 2025 and 2030. Forrester estimates that total spending on technology will grow by 9.3%, driven by investments in software, services, communications equipment, and tech outsourcing, but cost pressures (such as software inflation and hardware spikes), regulatory fragmentation, tariffs, energy shocks, uneven regional growth, and talen</description>
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      <title>Anteriad Named a Strong Performer in Marketing and Sales Data Report</title>
      <link>https://6ix.com/company/forrester-research-inc/news/anteriad-named-a-strong-performer-in-marketing-and-sales-data-report</link>
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      <pubDate>Fri, 13 Mar 2026 15:25:00 GMT</pubDate>
      <description>GenAI Is Driving The Largest Disruption To B2B Data Providers In Decades, Report StatesNew York, NY, March 13, 2026 (GLOBE NEWSWIRE) -- Anteriad, a global leader in AI and data-driven, tech-enabled B2B marketing, today announced its inclusion in Forrester Research’s The Forrester Wave™: Marketing And Sales Data Providers For B2B, Q1 2026 report. The report evaluates 11 of the most significant marketing and sales data providers in the B2B market today, and assesses how each stacks up across curre</description>
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      <title>Forrester Continues To Use AI To Transform How Research And Advisory Insights Are Delivered To Clients</title>
      <link>https://6ix.com/company/forrester-research-inc/news/forrester-continues-to-use-ai-to-transform-how-research-and-advisory-insights-are-delivered-to-clients-4</link>
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      <pubDate>Thu, 12 Mar 2026 04:00:00 GMT</pubDate>
      <description>Embeds generative AI capabilities through Forrester AI, enabling clients to access trusted insights directly within their daily tools and workflows</description>
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      <title>Independent Research Firm Cites SimSpace as a Leader in Cybersecurity Skills and Training Platforms Evaluation</title>
      <link>https://6ix.com/company/forrester-research-inc/news/independent-research-firm-cites-simspace-as-a-leader-in-cybersecurity-skills-and-training-platforms-evaluation</link>
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      <pubDate>Wed, 11 Mar 2026 13:31:00 GMT</pubDate>
      <description>SimSpace, the AI Proving Grounds for elite cybersecurity teams, today announced it was cited as a Leader in The Forrester Wave™: Cybersecurity Skills And Training Platforms, Q1 2026. SimSpace received the highest possible scores in eight key criteria, including Agentic AI readiness, Cyber ranges and team exercises, Breadth and timeliness of content, Training Assignment and Curriculum Management, Security and risk ecosystem integration, Product security, Innovation, and Roadmap.</description>
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      <title>Independent Study Finds Organizations Achieved 129% ROI with Azul Prime</title>
      <link>https://6ix.com/company/forrester-research-inc/news/independent-study-finds-organizations-achieved-129percent-roi-with-azul-prime</link>
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      <pubDate>Tue, 10 Mar 2026 13:00:00 GMT</pubDate>
      <description>SUNNYVALE, Calif., March 10, 2026--Azul, the trusted leader in enterprise Java for today’s AI and cloud-first world, today announced the results of a new Forrester Total Economic Impact™ (TEI) study, which found that organizations using Azul Prime achieved a 129% return on investment (ROI) and a net present value (NPV)1 of $5.7 million over three years.</description>
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      <title>Forrester Total Economic Impact™ Study: Algolia’s AI Search Delivers 213% ROI, Ups Annual Revenue by $12 Million</title>
      <link>https://6ix.com/company/forrester-research-inc/news/forrester-total-economic-impacttm-study-algolias-ai-search-delivers-213percent-roi-ups-annual-revenue-by-dollar12-million</link>
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      <pubDate>Tue, 03 Mar 2026 14:00:00 GMT</pubDate>
      <description>SAN FRANCISCO, March 03, 2026--Algolia announces the results of a Total Economic Impact™ (TEI) study conducted by Forrester Consulting.</description>
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      <title>Forrester Announces The Agenda For Its 2026 CX Events To Help Address The Challenges AI Can’t Handle Alone</title>
      <link>https://6ix.com/company/forrester-research-inc/news/forrester-announces-the-agenda-for-its-2026-cx-events-to-help-address-the-challenges-ai-cant-handle-alone</link>
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      <pubDate>Mon, 02 Mar 2026 14:30:00 GMT</pubDate>
      <description>LONDON, March 02, 2026--Forrester (Nasdaq: FORR) today announced the agenda for its global customer experience (CX) event series: CX Summit EMEA, being held in Amsterdam, June 8–10, 2026; CX Forum East, being held in New York City, June 16–17, 2026; and CX Forum West, being held in San Francisco, June 29–30, 2026.</description>
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      <title>Portnox Cloud Delivered Nearly 3x More Return, Cut Breach Cost Risk 75%, and Generated $5M in Financial Value, According to Independent Total Economic Impact Study</title>
      <link>https://6ix.com/company/forrester-research-inc/news/portnox-cloud-delivered-nearly-3x-more-return-cut-breach-cost-risk-75percent-and-generated-dollar5m-in-financial-value-according-to-independent-total-economic-impact-study</link>
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      <pubDate>Tue, 24 Feb 2026 14:00:00 GMT</pubDate>
      <description>Portnox, a leader in passwordless, universal zero trust, today released the findings of a commissioned Forrester Consulting Total Economic Impact™ (TEI) study quantifying the business value of its cloud-native access control platform. The independent analysis, based on customer interviews with enterprise decision-makers, found that a composite organization—a globally distributed enterprise with $5 billion in annual revenue and 50,000 managed devices—achieved a 287% return on investment (ROI) ove</description>
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      <title>Grammy-Nominated Rock Band The Fray To Headline Forrester’s 2026 B2B Summit North America</title>
      <link>https://6ix.com/company/forrester-research-inc/news/grammy-nominated-rock-band-the-fray-to-headline-forresters-2026-b2b-summit-north-america</link>
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      <pubDate>Thu, 19 Feb 2026 15:30:00 GMT</pubDate>
      <description>CAMBRIDGE, Mass., February 19, 2026--Forrester (Nasdaq: FORR) today announced that rock band The Fray will be this year’s headline performer at Forrester’s B2B Summit North America, taking place in Phoenix, April 26–29, 2026. This year’s B2B Summit North America theme, &quot;GTM Singularity,&quot; will enable B2B marketing, sales, customer, and product leaders — through Forrester’s research, frameworks, and guidance — to adapt to evolving buyer behaviors and modernize their go-to-market (GTM) approaches i</description>
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      <title>Forrester Research Reports 2025 Fourth-Quarter And Full-Year Financial Results</title>
      <link>https://6ix.com/company/forrester-research-inc/news/forrester-research-reports-2025-fourth-210500864</link>
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      <pubDate>Thu, 12 Feb 2026 21:05:00 GMT</pubDate>
      <description>CAMBRIDGE, Mass., February 12, 2026--Forrester Research, Inc. (Nasdaq: FORR) today announced fourth-quarter and full-year financial results for 2025, with contract value (CV) down by 6%, at $292.4 million, compared with the prior year.</description>
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      <title>Jscrambler Recognized in &quot;The Rise of Web Application Protection Platforms&quot; Research Report by Independent Research Firm</title>
      <link>https://6ix.com/company/forrester-research-inc/news/jscrambler-recognized-in-the-rise-of-web-application-protection-platforms-research-report-by-independent-research-firm</link>
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      <pubDate>Thu, 05 Feb 2026 14:00:00 GMT</pubDate>
      <description>Jscrambler, the pioneering platform for client-side protection and compliance, today announced its inclusion in the Forrester report, &quot;The Rise of Web Application Protection Platforms.&quot; Jscrambler is included as a specialized client-side protection solution provider, along with the unique benefits it offers over Web Application Protection Platforms (WAAP).</description>
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      <title>Forrester: Global Technology Spend Will Grow By 7.8% In 2026 To Reach $5.6 Trillion</title>
      <link>https://6ix.com/company/forrester-research-inc/news/forrester-global-technology-spend-will-grow-78-2026-reach-56-trillion-2026-02-02</link>
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      <pubDate>Mon, 02 Feb 2026 05:00:00 GMT</pubDate>
      <description>Despite US tariffs, tech spend across Asia Pacific, Europe, and North America will continue to grow this year CAMBRIDGE, Mass.--(BUSINESS WIRE)-- Forrester</description>
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      <title>6sense Named a Leader in Independent Evaluation of Revenue Marketing Platforms for B2B</title>
      <link>https://6ix.com/company/forrester-research-inc/news/6sense-named-a-leader-in-independent-evaluation-of-revenue-marketing-platforms-for-b2b</link>
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      <pubDate>Thu, 29 Jan 2026 14:00:00 GMT</pubDate>
      <description>SAN FRANCISCO, January 29, 2026--6sense®, the first agent-powered Revenue Intelligence platform, today announced that it was named a Leader in The Forrester Wave™: Revenue Marketing Platforms For B2B, Q1 2026 report by Forrester Research, Inc., a leading independent research and advisory firm.</description>
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      <title>Forrester Research To Broadcast Its 2025 Fourth-Quarter And Full-Year Earnings Conference Call</title>
      <link>https://6ix.com/company/forrester-research-inc/news/forrester-research-broadcast-2025-fourth-203000664</link>
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      <pubDate>Wed, 28 Jan 2026 20:30:00 GMT</pubDate>
      <description>CAMBRIDGE, Mass., January 28, 2026--Forrester Research, Inc. (Nasdaq: FORR) will broadcast its fourth-quarter and full-year earnings conference call at 4:30 p.m. ET on February 12, 2026.</description>
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      <title>Forrester Evolves Its Global Events Portfolio In Response To How Business Leaders Want To Learn, Connect, And Engage Today</title>
      <link>https://6ix.com/company/forrester-research-inc/news/forrester-evolves-its-global-events-portfolio-response-how-business-leaders-want</link>
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      <pubDate>Wed, 28 Jan 2026 05:00:00 GMT</pubDate>
      <description>Updated portfolio is designed to foster more peer networking and hands-on learning to help leaders turn ideas into action fast CAMBRIDGE, Mass.--(BUSINESS</description>
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      <title>Ipsos MMA Named a Leader in Marketing Measurement and Optimization Services, Q1 2026 Report by Independent Research Firm</title>
      <link>https://6ix.com/company/forrester-research-inc/news/ipsos-mma-named-a-leader-in-marketing-measurement-and-optimization-services-q1-2026-report-by-independent-research-firm</link>
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      <pubDate>Mon, 26 Jan 2026 17:21:00 GMT</pubDate>
      <description>Global Analytics Firm Receives Highest Possible Scores in 20 Criteria, Named a Customer FavoriteNew York, NEW YORK, Jan. 26, 2026 (GLOBE NEWSWIRE) -- Ipsos MMA, the global leader in marketing planning, measurement and optimization, today announced it has been named a Leader in The Forrester Wave™: Marketing Measurement and Optimization Services, Q1 2026 report. Ipsos MMA was also named a Customer Favorite in the evaluation. The Forrester Wave Marketing Measurement and Optimization Services, Q1 2</description>
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