X0609 4 2026-10-22 0001851003 Zeta Global Holdings Corp. ZETA 0001861751 Gerber Steven H. false 3 PARK AVE, 33RD FLOOR NEW YORK NY 10016 false true false false President false Class A Common Stock 2026-10-22 4 M false 226512 0 A 380942 I By Evergreen Revocable Trust Class A Common Stock 2026-10-22 4 F false 34989 33.52 D 345953 I By Evergreen Revocable Trust Class A Common Stock 2026-10-22 4 D false 40514 33.52 D 305439 I By Evergreen Revocable Trust Performance-Based Restricted Stock Units 2026-10-22 4 M false 125953 0 D Class A Common Stock 125953 0 I By Evergreen Revocable Trust Performance-Based Restricted Stock Units 2026-10-22 4 M false 39710 0 D Class A Common Stock 39710 0 I By Evergreen Revocable Trust Performance-Based Restricted Stock Units 2026-10-22 4 M false 60849 0 D Class A Common Stock 60849 0 I By Evergreen Revocable Trust On April 3, 2024, the reporting person was granted an award of performance-based restricted stock units (the "2024 PSUs"), which are eligible to be earned in the form of restricted stock units based on the volume-weighted average closing price per share of the Issuer's Class A Common Stock during the final 20 consecutive trading days of each fiscal quarter beginning with the fourth fiscal quarter of 2024 and ending with, and including, the fourth fiscal quarter of 2028. Any unearned portion of the PSUs will expire on January 1, 2029. On October 22, 2026, the Issuer determined that the performance conditions were met at the maximum level with respect to the 2024 PSUs, resulting in these securities being earned, with 33.33% of such securities vesting on such date of determination and the remainder vesting in equal installments every three months thereafter, subject to the reporting person's continued service with the Issuer through each applicable vesting date. On each of February 23, 2022 and April 21, 2023, the reporting person was granted an award of performance-based restricted stock units (respectively, the "2022 PSUs" and the "2023 PSUs" and, collectively with the 2024 PSUs, the "PSUs"), which are eligible to be earned in the form of restricted stock units based on the volume-weighted average closing price per share of the Issuer's Class A Common Stock during the final 20 consecutive trading days of each fiscal quarter. On October 22, 2026, the Issuer determined that the performance conditions exceeded the prior earned level with respect to the 2022 PSUs and 2023 PSUs, resulting in these securities being earned, which securities vest three equal annual installments beginning on such date of determination. Mr. Gerber serves as trustee and beneficiary of the Evergreen Revocable Trust. Withholding of shares in satisfaction of taxes due upon the vesting of PSUs under the Issuer's Incentive Award Plan. Pursuant to the PSU award agreements and the Issuer's Incentive Award Plan, the Issuer elected to cash settle the earned PSUs that vest on October 22, 2026. Each PSU represents a contingent right to receive one share of the Issuer's Class A Common Stock. Additional PSUs may be earned based upon the volume-weighted average closing price per share of the Issuer's Class A Common Stock during the final 20 consecutive trading days of each fiscal quarter ending with, and including, the fourth fiscal quarter of (i) 2026, with respect to the 2022 PSUs, and (ii) 2027, with respect to the 2023 PSUs. To the extent earned, the 2022 PSUs and 2023 PSUs vest in three equal annual installments, with the first installment vesting on the date the Issuer determines the number of PSUs that are eligible to vest for such quarter, and the second and third installments vesting on the first and second anniversaries of such determination date, subject to the reporting person's continued service with the Issuer through each applicable vesting date. Any unearnd PSUs will expire on January 1 of the fifth year following the grant date. As the performance conditions were met at the maximum level with respect to the 2024 PSUs, no additional 2024 PSUs may be earned. /s/ Steven Vine, Attorney-in-fact 2026-10-23